“ People whose networks span structural holes have early access to divers, often contradictory, information and interpretations which gives them a good competitive advantage in delivering good ideas. People connected to groups beyond their own can expect to find themselves delivering valuable ideas, seeming to be gifted with creativity. This is not creativity born of deep intellectual ability. It is creativity as an import-export business. An idea mundane in one group can be a valuable insight in another.
— Ronald Burt — Social Origins of Good Ideas (2003)